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National League for Democracy supporters celebrate in front of the party's head office in Yangon on election night. (Hkun Lat | Frontier)
NLD supporters celebrate the sweeping 2020 election victory outside party headquarters in Yangon. (Frontier)

Image, strategy and friends with money: How the NLD did it again

Trust in Aung San Suu Kyi, a tight social media strategy and help from business leaders were among the factors behind the National League for Democracy’s landslide election win.

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